When you complete a piece or before starting one a good thing to do is write a short journal entry on why you feel the need to make it and what the piece is about. If you want to make your mark in the art world, people are going to be asking you that and the more you have to say about your work the better. Here’s an example based on a personal experience of mine: the past couple ofyears I started focusing for the first time on making sculptures. But I didn’t know why I was making them and all my fans were telling me that they liked my paintings better. And some paintings of mine were giving me the ideas for the sculptures, and one idea kept leading to the next. So I submitted the sculptures to an art fair that I participate in every year, but I was turned down. When I applied, they asked me to write an optional brief description on each piece, which I left blank because I had nothing to say about them. Then I read somewhere that when you apply to shows, even if writing a description is optional, still do it anyway. Inthe end, even though my sculptures were not a success, I took that as an opportunity to take note that my paintings and digital prints might be better since I have more to say about them. But who knows, maybe things will change with my sculptures sometime in the future. After all, trying out new styles and techniques is the only way you will grow as an artist.
I’m reading this very interesting book right nowcalled The Fine Artist’s Guide To Marketing and Self-Promotion by Julius Vitali and there is a section in there about how a great way to understand your work is to write a 100 word rap about it. I put together one of my own and it goes like this:
“Yo yo yo Nick Byron is in the house, a New York City based graphic contemporary artist specializing in painting, sculpture, drawing and digital media expressed with colorful bright neon designs over pitch black backgrounds being either abstract or representational or both with inspiration coming from a list of never-ending subjects like politics, spirituality, music, pop culture, 21stcentury society and much much more. Having works of art with so much tiny overflowing detail leaving his viewers so overwhelmed on how much detail is there thinking there is so much to see and such little time to see it in, very intense”
There have been times when I have heard people saying not to promote your work until you have found your style and what kind of work you want to be known for. Well, I think there is a serious problem with that. Developing your work takes a hell of a lot of time and you shouldn’t let that stop you from getting it out there. If you’re still in art school take that as the time to develop your style. If you still have not found your style and you bounce around from subject to subject (like me,) at least have a reason why you’re making each piece so you have something to say about it.